So I hung these things on the wall, and the most questions resulted from the spaniel collage and were something like, "what does the content mean?" "Why are the pages cut out in the shape of a dog? of a cocker spaniel?" When I made it I wasn't thinking about any of those things. I wasn't thinking about how a viewer would perceive it, or what they might think when they read the text inside the dog- that inside the bottom cocker spaniel it said, "J.V. ALLEN & SON, INC. YEARLY SALES (THOUSANDS)". It is something from my sketchbook that I did in my spare time. I included it because I thought it was quirky and interesting to look it, but I didn't read into it like my peers and the grad student leading the class did. As a designer I think you do have to evaluate many aspects of a work you're producing, because it is intended to be viewed by a large population (hopefully). But creating something to persuade people to buy something, or a package design, or editorial design is different that creating something that is intended to be in a gallery or museum. The grad student said it was "kitschy". While Kitschy isn't necessarily what most fine artists gravitate toward, I don't consider myself a fine artist. So, as a graphic designer, is kitsch really that bad today?
From this critique I've realized that I guess I have to put thought into everything I do? How it will be viewed, what people will think about when they see it, if it has connotations I want. But do I really? Since I have to do so much thinking when I'm making something a design project, I don't want to think when I'm doing recreational art. Not everything has to be read into so thoroughly.







